Advertising Firms and Advertising Agencies Jobs

A Solution For The Internet Advertising Failure Released

KOTW, Inc. announced today the release of their new product, Ad Paradigm interactive advertising, designed to overcome the failure of Internet advertising. Banner advertising has a negative growth potential. Rich Media ads are even more intrusive and annoying than the old banner and skyscraper ads. The Ad Paradigm product from KOTW, Inc. is a Rich Media solution that incorporates Web technology inside an ad format.

A Solution For The Internet Advertising Failure Released

Clearwater, FL November 21, 2003 - KOTW, Inc. announced today the release of their new product, Ad Paradigm interactive advertising, designed to overcome the failure of Internet advertising. Banner advertising has a negative growth potential. Rich Media ads are even more intrusive and annoying than the old banner and skyscraper ads. A new paradigm was needed. The Ad Paradigm product from KOTW, Inc. is a Rich Media solution that incorporates Web technology inside an ad format.

Ads That Pull interactive ads function as a Web site in an ad. Almost any Web function, including E-Commerce, can be placed in an Ad Paradigm ad. These fully interactive ads can be placed anywhere banner ads, rich media ads or links appear. Ad Paradigm interactive ads overcome the major drawbacks of current Internet advertising because an Ad Paradigm ad does not hijack the viewer to another site but does allow the viewer to conduct business inside the ad itself. The interactive ads use no bandwidth or appreciable disk space on the sites they reside upon and appear to be just like an ordinary link.

Another strong feature of Ad Paradigm ad technology is the ability to email an interactive ad to someone. Passive selling, waiting for someone to come to a Web site, is now replaced by active selling. Businesses no longer have to wait for someone to come to their Web site. The Web site can now be sent to individuals.

Michael Murray, President of KOTW, Inc. says, Ad Paradigm advertising allows small businesses to advertise on the Internet, even without a traditional Web site. Our ads are easily affordable and function exactly like a Web site, but with more convenience for the end customer.

Ad Paradigm interactive ads can be utilized as links on other Web sites and shares their traffic. Ad Paradigm interactive ads can be emailed to individuals and operate right in their email. Ad Paradigm interactive ads are affordable, even by very small businesses. A traditional, and often expensive, Web site isnt really needed. The solution to the Internet advertising failure is at hand, Ad Paradigm. Ad samples are available on our Web site.

For additional information, contact Michael Murray at 727-458-2154 or via email at e-mail protected from spam bots

About KOTW, Inc.
The partners in KOTW, Inc. have decades of computer programming experience and have developed a range of tools blending Web site technology with computer programming, These tools allow non-technical people to create and maintain professional, high quality Web sites that are complete Web-based applications, not just Web sites.

CONTACT INFORMATION:
Michael Murray
KOTW, Inc.
727-458-2154
http://www.adparadigm.com

###

This article courtesy of  http://www.advertisingfirm.org.
You may reprint an article on your website or in
your newsletter provided this courtesy notice and the author
name and URL remain intact.
 

 

The objective of any firm is to market and sell its products or services profitably. In small firms, the owner or chief executive officer might assume all advertising, promotions, marketing, sales, and public relations responsibilities. In large firms, which may offer numerous products and services nationally or even worldwide, an executive vice president directs overall advertising, promotions, marketing, sales, and public relations policies. Advertising, marketing, promotions, public relations, and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities.